Blog

5 months after Ankorstore signed a groundbreaking partnership agreement with Comexposium, the leading trade shows operator, and just a few days before the launch of the 2024 edition of the Who’s Next fashion trade show, find out more in our interview with its CEO, Frédéric Maus.

Follow our handy guide to plan for tradeshow season.

For entrepreneurs opening a shop, designing a compelling brand identity is crucial to stand out from the competition.
This article explores how thoughtful product selection, marketing strategy and customer experience can boost sales and strengthen brand image.

Designing a beauty store requires thoughtful planning and creativity. In this article, we guide you through eight essential steps to create an attractive yet functional space that ensures a memorable customer experience.

This article will guide you through essential techniques for optimising your Ankorstore page, from SEO tips and stock updates to leveraging marketing channels and email campaigns.

Customer loyalty is crucial to the success of your store. Discover 5 techniques for developing an effective customer loyalty strategy before opening your shop: an engaging online presence, a pre-launch program, strategic partnerships, customer reviews and an attractive loyalty program. Lay the foundations for a lasting relationship with your customers right from the start of your entrepreneurial adventure.

Follow our handy guide to plan for your brand’s tradeshow appearances.

In this article, we share 5 strategies for fostering lasting bonds with your customers. From personalised rewards programmes to exclusive events, learn how to strengthen customer loyalty and increase your sales.

For brands working with independent retailers, reactivating your distribution network is crucial to boosting sales. In this article, you’ll discover 3 ways to re-motivate your distributors and strengthen these vital commercial links over the long term.

Implement key strategies and advice from D-LAB Nutricosmetics to increase your sales during the Ankorstore Showrooms. Start by informing your network through targeted communication campaigns, then activate and personalise interactions with your prospects and customers. Ensure you have dedicated resources for prompt follow-up during the event. By following these expert tips, you can maximise the impact of your commercial events and boost your sales.

The opening of a new store is a key to attract customers to your store from the start of your business. Discover 7 ideas for creating buzz around your opening. This article will guide you in creating a memorable event to capture the attention of your target audience. Read on to make your grand opening a success.

If you’ve been keeping up with beverage trends, you’ve undoubtedly noticed the rising popularity of mocktails or non-alcoholic cocktails. As the warmer weather ushers in the aperitif season, we celebrate this refreshing phenomenon and share our favourite brands of alcohol-free spirits and aperitifs. Cheers to healthier, creative alternatives!