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How to conduct market research when starting a business in retail
How to conduct market research when starting a business in retail

Are you planning on starting a business in retail? Before you dive in, it’s crucial to conduct market research. This article will walk you through the process of why and how to conduct market research effectively, ensuring your retail business idea is built on a solid foundation of market insights and data-driven decisions.

Halloween
A Spooktacular Halloween Guide for Retailers: 5 key steps to follow

Turn your shop into a must-visit Halloween attraction. Discover the 5 key strategies to boost your sales and create a spooktacular atmosphere!

Learn how to boost your Christmas sales with Instagram

To prepare for the festive season and maximise sales, a well-planned Instagram strategy is essential. In this article, we share everything you need to know about Instagram to ensure a successful holiday season for your business.

An interview with Frédéric Maus, CEO of Who's Next, the leading fashion and accessories trade show

5 months after Ankorstore signed a groundbreaking partnership agreement with Comexposium, the leading trade shows operator, and just a few days before the launch of the 2024 edition of the Who’s Next fashion trade show, find out more in our interview with its CEO, Frédéric Maus.

How to prepare for the tradeshow season

Follow our handy guide to plan for tradeshow season.

Build a strong brand
Build a strong brand for your store starting with selected brands

For entrepreneurs opening a shop, designing a compelling brand identity is crucial to stand out from the competition.
This article explores how thoughtful product selection, marketing strategy and customer experience can boost sales and strengthen brand image.

How to organise your beauty store: the ultimate guide for an unforgettable customer experience

Designing a beauty store requires thoughtful planning and creativity. In this article, we guide you through eight essential steps to create an attractive yet functional space that ensures a memorable customer experience.

How to attract more customers on Ankorstore

This article will guide you through essential techniques for optimising your Ankorstore page, from SEO tips and stock updates to leveraging marketing channels and email campaigns.

5 ways to build customer loyalty
5 ways to build customer loyalty before opening your shop

Customer loyalty is crucial to the success of your store. Discover 5 techniques for developing an effective customer loyalty strategy before opening your shop: an engaging online presence, a pre-launch program, strategic partnerships, customer reviews and an attractive loyalty program. Lay the foundations for a lasting relationship with your customers right from the start of your entrepreneurial adventure.

Ankorstore’s top tools for trade show success

Follow our handy guide to plan for your brand’s tradeshow appearances.

Our top 5 proven strategies to keep customers coming back to your shop

In this article, we share 5 strategies for fostering lasting bonds with your customers. From personalised rewards programmes to exclusive events, learn how to strengthen customer loyalty and increase your sales.

How to (re)activate your retailers effectively our 3 top tips

For brands working with independent retailers, reactivating your distribution network is crucial to boosting sales. In this article, you’ll discover 3 ways to re-motivate your distributors and strengthen these vital commercial links over the long term.