Develop your shop
Replenish & manage stock
New model: Ankorstore evolves to offer you the best prices
10 December 2025
Communication for our retailers.
For six years, Ankorstore’s mission has been to support you in growing your business.
On December 10, Ankorstore will take another step forward to bring you the best European brands at the best prices for your store.
Your feedback on the importance of brand selection and pricing – especially during the end-of-year period – has been very clear:
- Prices on Ankorstore are not always aligned with those offered by brands on their direct channels, which affects your margins
- Ankorstore’s brand selection is already very broad, but you would like it to be even richer
To address this, we have updated our model with two major changes that will take effect on December 10:
- We are removing commissions for brands on all orders — your suppliers will only pay a 3% payment fee, covering payment guarantee and delivery-upon-payment.
- Brands will now define their commercial terms freely (minimum order value and free shipping threshold), enabling them to offer you their best prices. The previous limits on MOV and free shipping thresholds were the main reason why brands did not always offer their best prices on Ankorstore.
These changes will allow us to significantly enrich the Ankorstore offering with high-demand brands, while guaranteeing you the same prices as direct sales, on top of Ankorstore’s advantages, events and discounts. As a result, minimum order values will no longer be systematically set at €100 for all brands (although 80% say they still prefer to keep their minimum below €150).
Your new experience on Ankorstore
In summary, start December 10
✔️ A richer product offering, thanks to our commission-free model for brands
✔️ Your purchases at the best conditions, with low minimum order values and free shipping thresholds, our Price match policy, and the best discounts
✔️ Improved payment terms, with up to 90-day payment available for everyone
✔️ For Ankorstore Plus members: free shipping below the threshold, free 90-day payment, and Repeat Offers discounts on thousands of brands, just like today
Thank you for your trust. If you have any questions, our team is available through this form.
The Ankorstore team
(*) To improve your experience, we are switching deferred-payment providers: the service previously handled by Hokodo will now be managed by Aria. Orders placed with Hokodo before November 27 will be charged as usual, with no action required on your side. In most cases, this change should not impact your current payment terms — you will simply need to validate a new direct debit mandate with Aria, in just a few clicks.
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